Hold on ! Is this the start of something big ?
Hey there!
Haven’t you all noticed yet? Now, discovering brands on Newesome is as easy as SWIPING LEFT OR RIGHT. The experience is even more immersive & surreal. Do give it a try today! #discoverysimplified !
In a recent announcement, Mercedes Benz India has initiated the Industry-First “Direct to Consumer” model in India. They’ve termed this “Retail of the Future” a win-win situation for customers, franchise partners and the company. Yes, Mercedes Benz has just gone D2C in India !
I am sure many will follow the RTOF suit sooner or later.
The FOGO (Fear of Going Out) during the ongoing pandemic has provided a pedestal for unparalleled growth to most of the brands with a well-functioning e-com website.
Which one do you think will be the next forward thinking Industry to adopt the D2C retailing model? Real Estate? SaaS? Reply with your comments & thoughts
See you next Friday! Stay Safe! Sleep Well!
// 👋 Forum Shah
The D2C renaissance has gained momentum across the country as it enables brands to bypass the intermediaries and create a seamless purchase experience for the customers.
Losing out on valuable consumer data and failing to retarget customers could turn out to be a very fatal blunder. Realizing this, there has been a 65% increase in brands developing their own website in India that has led to an increase in self-shipped orders.
We have hereby compiled a list of brands to showcase the wide-ranging array of sectors that have successfully adopted the D2C retailing model.
The White Willow
Offering the largest product portfolio with over 70 different types of pillows, The White Willow will help you choose the perfect pillow based on your body type and sleeping style. And yes, they are environment-friendly and hypoallergenic with a limited warranty too.
Pillows make all the difference to your quality sleep, so why not choose the right fit for you?
Mxyr
MXYR was started during the pandemic with the vision to make people passionate about cocktails by making them convenient and affordable. They offer premium low calorie cocktail mixers are made of natural extracts and low sugar. Mxyr Drinks are crafted by professional mixologists from around the country and can be paired with any liquor. They are gluten free, vegan and plastic-free.
The Succulent Soiree
The Succulent Soiree is based in Mumbai dedicated to growing a wide variety of cacti & succulents & are constantly adding, developing, & creating more products. Not only are they a nursery that offers beautiful & unique plants, but they also make plant decor!
Bili hu Coffees
‘Bili hu’ is a white flower symbolic of the coffee plant flower, that blooms to signify the yield in harvest season. Their purpose is to bring to your cup, unique and interesting coffees that were meant only for export until now. Also, they are continuously on the lookout for coffees with a unique story at the crop level or at a post-harvest stage.”
Alkalen
Alkalen is India’s first specially formulated high pH drink, with essential Alkaline electrolytes like Calcium, Magnesium, Sodium and Potassium that are known to support an active lifestyte. It’s a drink that not only quenches thirst, but comes with a smooth, light and relaxed drinking experience with all the goodness required for Hydration.
The Art People
If we could say it all in words, there would be no existence of art . Based out of Kolkata, The Art People brings to you various Wall Arts (Framed Boards, Posters & Canvas), Stationery, Bags & Accessories. Every piece will make you fall in love with art all over again !
Ojas The Luxury Bath
At Ojas, tradition meets trends. They began with the idea of curating skincare products that are all-natural, organic and skin-friendly for both men and women. Every product is made using the best ingredients from Mother Earth, is cruelty-free, and 100 % vegetarian.
The quality of customer service aided by technological advancements is going to be the most important ingredient in recipe for success in D2C businesses of the future.